Tailgate Tourism Brings Thousands to Florida This Winter

Thousands of visitors will come to Florida over the next few months to take part in a phenomenon dubbed Tailgate Tourism by VISIT FLORIDA, the state’s official source for travel planning.

Tailgate Tourists are those who visit a community for a sporting event and travel beyond the stadium on their vacation. These sports-based vacationers will have more opportunities in Florida this year than any other state. The state’s tourism website lists special offers and discounts for visitors. Those planning their vacations may search for special offers by city, region, area of interest or date of visit.

“No other state in the country is hosting more big bowl games than Florida this winter, including the college football championship game and the Super Bowl,” said VISIT FLORIDA’s President and CEO, Bud Nocera. Five college bowl games will be held in the state in a two-week period in December and January.

A little more than a month later, Jacksonville will host Super Bowl XXXIX.
According to the National Football League estimates, more than 35 percent of visitors to the Super Bowl each year don’t have tickets, but come to be a part of the festivities anyway. College bowl games such as the Orange Bowl see more than 20,000 fans who watch the game while tailgating outside the stadium.

With a great majority of seats at big bowl games being sold to people from the participating team’s hometown, the influx of visitors to Florida this winter will be from throughout the country and the world.

Nocera added, “Thousands of fans and families will come to Florida this year for these games. What they’ll discover, other than great sporting events, is a fantastic climate for winter vacations.
“From our sandy beaches and popular attractions, to our quaint small towns and eco-friendly locales, Florida has something for everyone this winter.

We are encouraging folks to log onto to find out about the many exciting places to see and things to do while they’re in Florida.”
One thing visitors aren’t likely to experience is bad weather. While the state was visited by four hurricanes earlier in the year, Nocera promised, “the only Hurricanes that’ll be in Florida this winter will be the team from the University of Miami.”

VISIT FLORIDA, the state’s official source for travel planning, is the premier sales and marketing organization that promotes tourism to Florida through sales, advertising, promotions, public relations and visitor services programs both domestically and internationally. Working with the world’s major travel writers, media and broadcasters to produce print and broadcast paid and earned media, VISIT FLORIDA programs reach more than two billion potential visitors each year.

VISIT FLORIDA maintains domestic offices in Tallahassee, New York and Chicago and has international offices in Germany, London, Paris, Montreal, Toronto and a dedicated office in Miami serving Latin America. VISIT FLORIDA has more than 3,100 tourism industry Partners and five major strategic alliances, with Hertz, Alamo Rent A Car, American Express Travel Related Services, AirTran Airways, and the Florida Hotel & Motel Association. To learn more about VISIT FLORIDA, visit the media section at media.VISITFLORIDA

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